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YOYI Tech Joins AIIA Security Governance Committee

Championing the Future of Trusted, Reliable, and Sustainable GEO Standards YOYI Tech has officially joined the China Artificial Intelligence Industry Alliance (AIIA) Security Governance Committee. This membership signals high-level national recognition of YOYI’s technical expertise and commitment to compliance within the Generative Engine Optimization (GEO) landscape. Moving forward, YOYI will play a pivotal role in […]

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GEO

The Complete Logical Chain of GEO ROI Measurement: A Systematic Approach from Mindshare to Business Value

I. Introduction | Why Must We Change the Way We Measure GEO ROI? In the past, we were used to measuring SEO effectiveness through rankings and clicks—much like vying for a top speaking spot at an auction. But in the world of Generative Engine Optimization (GEO), the rules have changed. AI no longer just displays […]

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GEO

Defining a New Paradigm for AI Transformation: YOYI TECH Achieves Three Great Awards Including “Best AI Transformation of the Year” at Wangong Awards

Recently, YOYI TECH was honored with the Wangong Award for “AI Transformation of the Year” for its successful case with a renowned seasoning brand. As AI-powered new marketing steps into the spotlight, corporate competition has evolved from traffic acquisition to a contest of capabilities in building consensus. The scientific methodologies and underlying technical capabilities that […]

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GEO

YOYI TECH Debuts at NVIDIA APAC AI Marketing Week, Defining GEO as the New Battleground for Brand Influence

On January 20th, Cai Fang, COO of YOYI TECH, was invited to speak at NVIDIA’s APAC AI Marketing Week, delivering a presentation titled “From Content Marketing to AI Visibility: GEO Reshapes Brand Influence”. Amid the global wave of AI search, the battleground for brand marketing is undergoing a fundamental shift. Traditional search engine optimization (SEO) […]

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GEO

YOYI TECH Shines at NVIDIA APAC AI for Marketing Week, Defining the New Battlefield of Brand Influence – GEO

January 20th saw YOYI TECH’s Chief Operating Officer Cai Fang invited to participate in NVIDIA APAC AI for Marketing Week, where she delivered a speech titled From Content Marketing to AI Visibility: GEO Reshapes Brand Influence. As the wave of AI search sweeps across the globe, the battlefield of brand marketing is undergoing a fundamental […]

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GEO

What is GEO (Generative Engine Optimization)? A Comprehensive Guide

In 2025, as generative AI tools like ChatGPT, DeepSeek, and Doubao reshape user search habits, consumers’ shopping journeys have become heavily reliant on AI large language models (LLMs). Perplexity AI processes 780 million queries and attracts 129 million visits monthly, with a month-on-month growth rate exceeding 20%. The core challenge for enterprise marketing has shifted […]

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Topics

Authoritative Award | YOYI TECH and Logitech Win Bronze in the AI Track at the 2025 Greater China Effie Awards

Recently, after multiple rounds of screening and rigorous evaluation by over 300 senior marketing professionals, the winners of the 2025 Greater China Effie Awards across all tracks were officially announced. YOYI TECH, in collaboration with Logitech’s brand marketing team, secured the Bronze Award in the AI Track, Omni-linkage Integration category. This is not only the highest honor […]

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GEO

AI Mind Map: Three Core Frameworks to Help Brands Shape AI Awareness.

AI Mind Map AI Mind Map: Refrigerator Industry (During Double 11 Period) Index: Brand Visibility & Brand SOV Ranking High-Quality Industry Media Ranking AI Hot Keywords Ranking 01 Brand Visbility & Brand SOV Ranking TOP 10 Refrigerator Industry Ranking Period:11.1-11.15   Ranking Brand Brand Visibility Brand SOV Positive Keywords Star Products 1  Haier 47.30% 27.60% […]

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GEO

AI Era’s New GEO Marketing Landscape: The Shift from Traditional SEO to Intelligent Optimization

In 2025, where generative AI technology is reshaping the rules of information distribution, the core challenge for corporate marketing has shifted from traditional search engine optimization to brand visibility within the AI search environment. As of September, with users comprehensively moving from keyword searches to conversational queries, the generic optimization strategies of traditional SEO have […]

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GEO

The Essential Lesson for Brand Marketing in the AI Era — GEO Q&A Monitoring

In 2025, are you still choosing traditional SEO for brand marketing? According to data from iResearch, users’ ways of obtaining information have undergone a fundamental change: generative AI has already taken 63% of information search traffic, while the effectiveness of traditional SEO has declined by 72%. Search behavior has shifted from the traditional “search–filter” model […]

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AdTech AI Marketing News Travel

YOYI TECH Made its Debut at ITB Asia, Leading a New Revolution in Travel Marketing with its AI Agent Matrix

From October 15 to 17, ITB Asia—the leading B2B travel industry event in Asia—took place at Marina Bay Sands in Singapore. As the largest and most influential travel trade show in the Asia-Pacific region, this year’s ITB Asia gathered thousands of global airlines, hotels, destinations, travel tech companies, and industry buyers to explore the digital […]

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AI Marketing News

How Should Enterprises Choose GEO Service Providers in 2025? “Know Your Customers, Master Your Content” in the AI Efficiency Revolution

In 2025, as generative AI reshapes user search habits, GEO, or Generative Engine Optimization, has become the core battleground for enterprise marketing. iResearch data indicates that generative AI now accounts for 63% of information retrieval traffic entry points, while the effectiveness of traditional SEO has declined by 72%. Faced with this “AI Efficiency Revolution,” selecting […]

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News

YOYI GEO Agent Featured in CAICT’s Digital Transformation Panorama, Reinforcing Leadership in AI Marketing

On September 16th, the “2025 Digital Ecosystem Development Conference & Mid-Year Meeting of the ‘Foundation-Building Initiative Project’” successfully concluded. The event brought together over 600 corporate representatives from various industries, including AI, internet, energy, transportation, and big data, to discuss the future development of digital ecosystems. During the conference, the China Academy of Information and […]

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AdTech

AI Marketing: Five Key Roles and Practical Strategies

AI has evolved from a futuristic concept in marketing into a core technology driving personalized services, customer experience and predictive analytics. Forward-thinking brands are leveraging AI marketing solutions to deliver genuine personalization at an unprecedented scale. These tools are reshaping content creation, freeing marketers to focus on high-level strategy while reducing resource consumption. This article will break […]

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China Marketing

Rednote Data Analysis and Operation Ultimate Guide: From Basics to Viral Content Creation

01 Data-Driven Mindset: The Core Key to Advancing on Rednote As a social e-commerce platform centered around “content-driven interest provoking & recommendation”, Rednote’s operational essence lies in achieving precise connections between content and users through its tag-matching mechanism. The platform’s algorithm distributes traffic by identifying both static tags (such as titles and keywords in the body text) and […]

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GEO

Unlock The Mistery of Chinese GEO Ecosystem

As generative AI technology reshapes market dynamics in 2025, the way users access information is rapidly shifting from traditional search engines to AI applications. According to Gartner’s forecast, traditional organic search traffic will drop by over 50% by 2026, with 79% of consumers relying on generative AI for information. In this context, YOYI TECH’s GEO-AI […]

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China Marketing

From Mini-Holidays to “Bridge Holidays”: Analysis of 2025 Mid-Year Mini-Holiday Traffic Trends

In today’s digital landscape rapidly evolving with AI, internet traffic flows through the capillaries of platforms and devices, mirroring shifts in social activities and user behavior. With favorable policies making public mini-holidays increasingly commonplace, many employees now opt to take leave on Fridays or Mondays adjacent to weekends. This “bridge holiday” model allows them to […]

GEO

YOYI GEO Agent Powered by large model engines and accumulated industrial know-how, it helps enterprises achieve brand information monitoring, communication analysis & diagnosis, and optimized answer presentation precisely and intelligently within the dynamic AI Q&A environment.  DEMO 1000+ customers partner with YOYI TECH Brand Information Management Challenges in the AI Era Brand SOVHow to get […]

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China Marketing

How Overseas Brands Can Leverage Rednote: Unlocking the New Code of China Marketing

As globalization and digitalization continue to intertwine, China’s massive consumer base and unique social ecosystem have made it a crucial battleground for global brands. Rednote, a content-driven consumption platform, is redefining how brands connect with Chinese consumers through a unique “seeding, trust, conversion” model. From capturing user awareness to building content assets, from localized operations […]

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China Marketing

Webinar Recap | Navigating China’s New Luxury Landscape: Precision, Intimacy & Intelligence

We recently wrapped up our exclusive webinar “Rethinking Omnichannel Luxury Marketing for Chinese Consumers: At Home and Abroad,” hosted by YOYI TECH, which sparked some of the most meaningful conversations we’ve had this year. Joined by forward-thinking experts from Digital Luxury Group (DLG) and LinkFlow, we explored how luxury brands can navigate shifting consumer values, data-driven personalization, and the evolving […]

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